Innovative Sales Tool Draws Connection between
Life Insurance and Retirement Readiness
Voya Financial, Inc. (NYSE: VOYA), today announced that its Insurance Solutions business has launched Voya Life Journey, a tablet-based mobile selling system designed to help agents educate consumers about the value of life insurance as part of a holistic approach to retirement readiness.
In response to the demand for education around life insurance products,* Voya’s new sales tool helps consumers better understand how the life-long value and protection of life insurance can play an important role in retirement. The interactive tool allows agents to provide recommendations for tailored life insurance solutions, based on their customer’s retirement goals and potential obstacles that could undermine their financial security.
“Voya Life Journey is designed to help consumers understand the many different benefits of life insurance as well as the various solutions available to them,” said Michael Smith, CEO of Insurance Solutions, Voya Financial. “This supports Voya’s approach to deliver effective and holistic solutions that focus on achieving outcomes for our customers, and which go beyond simply offering them products.
By creating tools and resources that can better identify an individual’s life insurance needs and financial goals, we can raise awareness about the important role that life insurance can play in every American’s retirement strategy.” Based on a customer’s target retirement date, Voya Life Journey generates a life insurance needs assessment which takes into account the many factors that could impact their retirement security including increased healthcare costs, inflation and eligibility for social security benefits. “In speaking with our customers, we find that few people share the exact same vision for their retirement.
Some may travel or pursue a hobby while others plan to work part-time or spend their days at home with family,” said Dave Wilken, head of Life Distribution for Insurance Solutions, Voya Financial. “Voya Life Journey takes a look at each customer’s life insurance needs, and presents options for customized solutions that directly support their retirement goals.” The Insurance Solutions business of Voya Financial comprises two segments. Individual Life offers life insurance protection and wealth transfer opportunities through indexed universal, universal, variable and term products. Employee Benefits offers stop loss, group life, voluntary employee-paid and disability income products to large businesses covering 4.4 million individuals.
About Voya Financial®
Voya Financial, Inc. (NYSE: VOYA), is composed of premier retirement, investment and insurance companies serving the financial needs of approximately 13 million individual and institutional customers in the United States. The company’s vision is to be America’s Retirement CompanyTM and its guiding principle is centered on solving the most daunting financial challenge facing Americans today — retirement readiness. Working directly with clients and through a broad group of financial intermediaries, independent producers, affiliated advisors and dedicated sales specialists, Voya provides a comprehensive portfolio of asset accumulation, asset protection and asset distribution products and services. With a dedicated workforce of approximately 6,500 employees, Voya is grounded in a clear mission to make a secure financial future possible — one person, one family, one institution at a time. For more information, visit voya.com or view our Voya Financial Interactive Company Profile. Follow Voya Financial on Facebook and Twitter @Voya.
For more information on the Voya Life Journey mobile selling system, please contact the Life Sales Desk at (866) 464-7355 and select option 6. For all media inquiries, see below. As an industry leader and advocate for greater retirement readiness, Voya Financial is committed to delivering on its vision to be America’s Retirement Company™ and its mission to make a secure financial future possible — one person, one family, one institution at a time.