Understanding the Mindset of the Small Business Owner

“I Am Small Business Proud” Campaign To Highlight Small Business Owners Across the Country

April 07, 2014- MCLEAN, Va.–(BUSINESS WIRE)–Award-winning independent director and producer, Trish Dalton and editor and cinematographer, John Sears, will be setting out on a 10-week journey across the country to explore the true fabric of America’s economy – small businesses. Sponsored by Spark Business from Capital One, the “I Am Small Business Proud” campaign will shine a spotlight on the backbone of this country’s economy.

The two filmmakers departed from New York City on April 3, and over the course of the next 10 weeks will travel more than 7,000 miles to over 35 cities, gathering exclusive content and insights into the lives of small business owners, from the shores of New Jersey to bustling downtown Los Angeles. Cities on the “I Am Small Business Tour’ include Philadelphia, Richmond (VA), Atlanta, New Orleans, Nashville, Austin, Denver, Seattle and Los Angeles.

“As small business owners ourselves, we’re looking forward to gaining even more knowledge of what makes a small business run and we can’t wait to share the stories and diversity of these small business owners across America,” said Trish Dalton. “John and I will be talking to many owners, learning more about their passions, challenges and successes.”

This is a great way for us to capture a true representation of small business owners and celebrate what they do every single day

“As a leading financial resource for small businesses, we understand the value of getting close to our customers,” said Buck Stinson, Senior Vice President for Spark. “This is a great way for us to capture a true representation of small business owners and celebrate what they do every single day.”

The authentic, inspiring and entertaining stories gathered throughout the journey will be shared via social media and a new website WWW.IAMSMALLBUSINESSPROUD.COM. Follow Trish and John’s voyage at @CAPITALONESPARK, through the hashtag #SmallBizProud





About Capital One
Capital One Financial Corporation  is a financial holding company whose subsidiaries, which include Capital One, N.A., and Capital One Bank (USA), N.A., had $204.5 billion in deposits and $297 billion in total assets as of December 31, 2013. Headquartered in McLean, Virginia, Capital One offers a broad spectrum of financial products and services to consumers, small businesses and commercial clients through a variety of channels. Capital One, N.A. has more than 900 branch locations primarily in New York, New Jersey, Texas, Louisiana, Maryland, Virginia and the District of Columbia. A Fortune 500 company, Capital One trades on the New York Stock Exchange under the symbol “COF” and is included in the S&P 100 index.