Housing Market Measures

The Rise Of Nepo-Homebuyers

More than one-third of Gen Z and Millennial homebuyers plan to use family money for down payment

A new report from Redfin reveals young Americans who have the means are turning to family for help with down payments as housing costs soar. View the complete report findings here.

SEATTLE–(BUSINESS WIRE)–(NASDAQ: RDFN)—More than one-third (36%) of Gen Zers and millennials who plan to buy a home soon expect to receive a cash gift from family to help fund their down payment, according to a new report from Redfin, the technology-powered real estate brokerage.

Young homebuyers are also receiving help from family members in other ways. Roughly one in six (16%) Gen Zers and millennials say they’ll use an inheritance to help fund their down payment, and 13% plan to live with their parents or other family members to save money for down payments.

Working to earn money is the most common way for young buyers to fund down payments: 60% report they’ll save directly from paychecks, and 39% are likely to work a second job, the most common responses to this question.

That’s based on a Redfin-commissioned survey conducted by Qualtrics in February 2024. The nationally representative survey was fielded to roughly 3,000 U.S. homeowners and renters.

Young Homebuyers Are Twice As Likely To Use Family Money For Down Payment Than They Were 5 Years Ago

Just 18% of millennials used a cash gift from family to help fund their down payment in 2019, according to a Redfin survey from that time, and the share had only increased to 23% by 2023. Note that the 2019 and 2023 survey results noted here are for millennials only, while the results in this report are for millennials combined with Gen Zers.

Young Americans are increasingly turning to family to help fund down payments largely because it’s increasingly expensive to purchase a home. U.S. home prices are up nearly 40% from before the pandemic, and they rose 7% in the last year alone, with low inventory propping up prices despite dwindling demand.

In many ways, Gen Zers and millennials face a more difficult financial landscape than their parents did at the same age: Their wages are lower than their parents’ wages were, they have more student loan debt, and inflation has pushed up the cost of nearly everything, including housing.

The fact that so many young Americans rely on help from family to afford a down payment is emblematic of the fact that housing is simply too expensive. A recent Redfin analysis found that starter homes are getting much more difficult to afford, pricing many Americans out of the starter-home market altogether. People without financial help from family are at a major disadvantage when it comes to purchasing a home.

Nepo-homebuyers have a growing advantage over first-generation homebuyers. Because housing costs have soared so much, many young adults with family money get help from Mom and Dad even when they have jobs and earn a perfectly respectable income...

“Nepo-homebuyers have a growing advantage over first-generation homebuyers. Because housing costs have soared so much, many young adults with family money get help from Mom and Dad even when they have jobs and earn a perfectly respectable income,” said Redfin Chief Economist Daryl Fairweather. “The bigger problem is that young Americans who don’t have family money are often shut out of homeownership. Many of them earn a perfectly good income, too, but they aren’t able to afford a home because they’re at a generational disadvantage; they don’t have a pot of family money to dip into. This contributes to wealth inequality and often prevents young people from gaining economic ground on their peers who come from more privileged backgrounds. The American Dream is just as much about class mobility as it is the home with a white-picket fence, and the housing affordability crisis has made both elements of the dream harder to attain.”

Lack Of Affordability Is Biggest Barrier To Homeownership For Young Americans

Among the young Americans who aren’t likely to buy a home in the near future, lack of affordability is the biggest barrier.

Nearly half (43%) of Gen Zers and millennials say they’re unlikely to purchase a home soon because the homes on the market are too expensive, the most common response. Roughly one-third (34%) say their ability to save for a down payment is a barrier to buying a home, the next most common response, followed by ability to afford mortgage payments (29%) and high mortgage rates (29%).

Of the Gen Zers and millennials who aren’t planning to buy a home in the near future, 16% cited lack of financial support from family or friends as a reason.

More than one in 10 (12%) young Americans said they need to pay off student loans before they would be able to purchase a home.

To view the full report, including charts and survey methodology, please visit here.

 

 

 

About Redfin
Redfin (www.redfin.com) is a technology-powered real estate company. We help people find a place to live with brokerage, rentals, lending, title insurance, and renovations services. We run the country’s #1 real estate brokerage site. Our customers can save thousands in fees while working with a top agent. Our home-buying customers see homes first with on-demand tours, and our lending and title services help them close quickly. Customers selling a home can have our renovations crew fix it up to sell for top dollar. Our rentals business empowers millions nationwide to find apartments and houses for rent. Since launching in 2006, we’ve saved customers more than $1.6 billion in commissions. We serve more than 100 markets across the U.S. and Canada and employ over 4,000 people.

 

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