Will your client’s money live as long as they do?

by Rod Mims
Mr. Mims serves as senior vice president, distribution at Athene USA, setting Athene’s sales strategy, working closely with marketing, compliance, operations, technology and product development to drive performance. Visit www.athene.com.Statistics show that Americans are living longer. Projections from the Census Bureau suggest that by 2050, approximately one-fifth of the American population will be comprised of individuals aged 65 and older. According to the National Center for Health Statistics, the population’s average age is rising with American men expected to live to 75.1 years, and women 80.5 years. Now, individuals turning 65 years old, on average, anticipate enjoying an additional 19.1 years of life expectancy, if not longer.
However, the joy of an extended retirement can be overshadowed by worries about financial stability. In fact, according to data from Athene, over half (55%) of American adults are concerned they will outlive their retirement savings.
In a world where the future can seem unpredictable, it becomes crucial to explore financial tools that offer both stability and certainty. Annuities may be a unique and dependable retirement solution that can help your clients build a durable retirement savings strategy and empower a remarkable retirement.
Mitigating Volatility With Long-Lasting Retirement Strategies
Retirement income planning involves not only anticipating a long life but also preparing for financial market volatility along the way. Clients heavily invested in equities who retire during a downturn face the risk of depleting a shrinking nest egg, a challenge known as sequence of returns risk. Financial professionals must also consider other factors, including the impact of inflation and healthcare costs, that contribute to concerns about long-term financial security.
A 2023 nationwide poll conducted by Athene revealed that economic conditions have caused more than two-thirds of Americans (69%) to rethink their retirement savings strategy. Market volatility can make guaranteed income more attractive than ever, highlighting the increasing importance of financial solutions that help provide stability. As a financial professional, you can play a crucial role in educating clients about how specific retirement products can help mitigate both inflation and financial uncertainty.
For instance, an annuity is an insurance product that can help bring a sense of financial security to your clients. The beauty lies in the guaranteed income that annuities can provide. Fixed or fixed indexed annuities become especially relevant when contemplating protection against market downturns, offering a shield against market losses and the ability to create a steady income through your clients’ retirement years. Fixed Indexed Annuities (FIAs) offer dynamic solutions. They provide the potential for interest earnings based in part on the positive performance of stock market indices while protecting against losses due to market downturns.
A fixed annuity offers a fixed interest rate for a period of years. By the annuity’s maturity date, it can be converted into a guaranteed “retirement paycheck” that can last as long as your client’s retirement.
With fixed indexed annuities, the interest rate is based, in part, on the performance of a published stock market index, giving them the opportunity to benefit from positive market trends without being directly invested. Most commonly, income is generated using a rider, either purchased at issue or included in the contract (usually for a charge). By offering a combination of protection from market risk and the potential for index-linked interest earnings, they can be a crucial component of retirement plans, providing reassurance for those concerned about outliving their savings. With fixed indexed annuities, consumers can also benefit from a guaranteed income stream to help cover fixed retirement costs, helping to alleviate worries about essential expenses.
It has become increasingly important for financial professionals to understand and present a wide range of retirement savings solutions to their clients. The strategic deployment of annuities in retirement planning may be a proactive move to help strengthen portfolios against financial uncertainty in the years to come. Fixed and fixed indexed annuities can serve as a reliable source of guaranteed income, helping to mitigate concerns about market fluctuations, inflation and healthcare costs in retirement.
Additionally, the annuity market has seen substantial growth recently, driven by the interest rate environment and rising consumer interest in securing guaranteed retirement income. According to LIMRA’s U.S. Individual Annuity Sales Survey, the first quarter of 2024 witnessed total U.S. annuity sales of $113.5 billion, marking a 21% increase from the prior year and nearly reaching the record set in the fourth quarter of 2023. This robust performance in the annuity market underscores the growing recognition of annuities as a vital component of retirement planning, offering the dual benefits of income security and protection against market volatility. As financial professionals, staying informed about these trends and effectively communicating the advantages of annuities to clients can play a crucial role in helping them achieve a financially secure retirement.
The Power Of FIAs: Ensuring A Reliable Retirement Paycheck
In an unpredictable world, exploring financial tools that offer stability and certainty is essential. Market volatility underscores the attractiveness of guaranteed income, highlighting the importance of financial solutions that help stabilize your client’s portfolio. Fixed indexed annuities, with their ability to provide guaranteed lifetime income, offer a solution that can ease concerns about outliving retirement savings.
Fixed indexed annuities can deliver a dependable “retirement paycheck” that lasts throughout your client’s retirement. With guaranteed lifetime income, clients can reduce their reliance on non-guaranteed income sources to cover any gaps. Yet despite their potential, Athene’s data uncovered that only 3% of Americans use annuities as their primary retirement savings vehicle. Educating clients about the benefits of FIAs is a crucial step toward establishing reliable income sources.
Empowering clients with solutions that offer guaranteed income and its benefits enables them to envision a remarkable retirement. With this knowledge, clients can retire with the confidence that comes from securing lifelong income.
Establishing Peace Of Mind
Educating clients about the value of annuities is vital, particularly since nearly a quarter (21%) of Americans are unfamiliar with them, according to research from Athene. It’s important to highlight the benefits without emphasizing clients’ uncertainties about mortality. Best practices can include shifting the narrative to focus on life rather than death, emphasizing the role of annuities in maintaining long-term financial independence. Adopting a forward-looking approach in retirement planning can help clients appreciate the significance and emotional impact of financial security during their retirement years.
Planning for longevity in retirement is not a one-size-fits-all endeavor; it’s a highly personal and individualized process. It’s essential to guide clients in creating a strategy that aligns with their unique circumstances. Beyond statistical analyses, the focus should be on factors such as the client’s health, accumulated assets and personal retirement aspirations. A comprehensive retirement plan should emphasize the different options and help provide peace of mind, especially in a world where health span and lifespan may not always coincide.
As the retirement landscape continues to evolve, financial professionals need to be armed with strategic solutions that accommodate their clients’ future plans and financial needs. Fixed and fixed indexed annuities may help redefine narratives for your clients on their path to a long retirement, offering the flexibility, customization and protection needed to help create a secure and steady retirement income.

