Innovations in Marketing

P&C Agency Growth Workshop Offered by First American

How to grow your agency by adding lines of business

Needham, Mass., March 9, 2015 — First American Insurance Underwriters, Inc., the Needham-based life insurance wholesaler, is sponsoring a workshop for property and casualty agencies.

It will be held on Tuesday, March 31, from 3:00 to 5:00 pm, followed by cocktails. The event takes place at Weston’s Pine Brook Country Club. P&C producers and carriers will be workshop leaders of the three-session event.

“How to grow your agency by adding additional lines of business,” will be led by Warren May, National vice president of life sales for Principal Financial. At the second session, property and casualty producers will answer the question, “What steps do you need to be successful?" They will share their personal experience of adding new lines to their book of business Representatives from Lincoln Financial’s MoneyGuard and Principal Financial will answer the question, “What are sales ideas you can implement today?”

There is no charge for the workshop, but participants must register by calling 1-800-444-8715 or emailing