New Markets

New Colonial Life Partnership Promotes Latino Careers

Will work with Hispanic Alliance for Career Enhancement on career opportunities for Latino professionals

COLUMBIA, S.C. (March 21, 2016) — Latino professionals will have greater access to career opportunities, thanks to a new partnership between Colonial Life & Accident Insurance Company and the Hispanic Alliance for Career Enhancement.

Colonial Life is among the newest companies to partner with HACE to positively impact the American workplace by cultivating the pipeline of talent and providing Latino professionals insight, access and support to be successful in their careers.

Colonial Life and HACE will work together to promote career opportunities at Colonial Life through HACE’s online career center and at HACE’s national career conference next month in Chicago. Colonial Life employees also will participate in the Mujeres de HACE program, a leadership program designed to help female Hispanic professionals grow and develop in their careers.

New growth potential

“Latino professionals have the potential to greatly increase the strength of our workforce and national sales team,” said Lauren Chess, national recruiting manager at Colonial Life. “They can bring not only bilingual skills essential to communicating with our customers but also insights and understanding of the fast-growing Hispanic market.”

The number of Hispanic-owned businesses in the U.S. was projected to reach 4.07 million last year, a 57 percent increase since 2007.* Much of that growth is being fueled by small business owners, a market segment Colonial Life specializes in. The Latino share of new entrepreneurs grew from 16 percent to 22 percent in the decade between 2003 and 2014.*

Latino professionals have the potential to greatly increase the strength of our workforce and national sales team

“We welcome Colonial Life as a new HACE corporate partner,” said Patricia Mota, HACE president. “In joining HACE, Colonial Life is demonstrating its commitment to redefining the landscape for a more diverse corporate America.”

 

 

 

* Geospace, “Hispanic Businesses & Entrepreneurs Drive Growth in the New Economy,” 2015
About Colonial Life
Colonial Life & Accident Insurance Company is a market leader in providing financial protection benefits through the workplace, including disability, life, accident, dental, cancer, critical illness and hospital confinement indemnity insurance. The company’s benefit services and education, innovative enrollment technology and personal service support 85,000 businesses and organizations, representing 3.5 million of America’s workers and their families. For more information visit www.coloniallife.com or connect with the company at www.facebook.com/coloniallifebenefits, www.twitter.com/coloniallife and www.linkedin.com/company/colonial-life.
About HACE
The Hispanic Alliance for Career Enhancement is a national nonprofit dedicated to the employment, development and advancement of current and aspiring Latino professionals. For over 32 years, HACE has served as a resource for Latinos in the workplace and a source of expertise and insight for corporations seeking to access them. Through professional development, resources and networks, and by facilitating access to meaningful career opportunities, HACE helps Latinos succeed in every phase of their careers. With a network of over 42,000 members across the country, HACE works with employers to remain competitive in an increasingly dynamic economy by helping them attract, develop and retain Latino and diverse professionals.