Technological advancements, surge in consumer acceptance, and significant increase in smartphone usage drive the growth of the global mobile banking market
PORTLAND, Oregon, Jan. 20, 2020 /PRNewswire/ — Allied Market Research published a report, titled, “Mobile Banking Market by Transaction (Consumer-to-consumer and Consumer-to-Business), and Platform (Android, iOS, and Others): Global Opportunity Analysis and Industry Forecast, 2019–2026.” According to the report, the global mobile banking market garnered $715.3 million in 2018, and is estimated to reach $1.82 billion by 2026, growing at a CAGR of 12.2% from 2019 to 2026.
Prime determinants of growth
Technological advancements, surge in consumer acceptance, and significant increase in smartphone usage drive the growth of the global mobile banking market. However, rise in concerns related to security and privacy along with improper connectivity and network infrastructure restrain the market growth. On the other hand, integration of new technologies creates new opportunities in the market.
Consumer to business (C2B) segment to continue its dominant position by 2026
Based on transactions, the consumer to business (C2B) segment held nearly three-fourths of the total share of the global mobile banking market in 2018, and is estimated to continue its dominant position throughout the forecast period. Moreover, this segment is expected to register the highest CAGR of 12.4% from 2019 to 2026. This is due to customers’ adoption for mobile banking on a daily basis for different purchases carried out online, payment of equated monthly installment (EMI), and other transactions. The research also analyzes the consumer to consumer (C2C) segment.
Android segment to maintain its lead in terms of revenue during the forecast period
On the basis of platforms, the android segment held the highest market share in the global mobile banking market in 2018, accounting for nearly three-fourths of the total share, and will continue to maintain its lead in terms of revenue during the forecast period. This is attributed to the developing economies that are at the forefront in the adoption of android platform, which in turn, made banks to focus more on offering mobile banking services. However, the iOS segment is estimated to register the fastest CAGR of 12.7% from 2019 to 2026, owing to financial institutions being highly capable of meeting continuous requirements and demands of their customers through mobile applications.
North America to maintain its dominance during the forecast period
Based on region, North America contributed to the highest market share in terms of revenue, contributing to nearly half of the global mobile banking market in 2018, and is expected to maintain its dominance during the forecast period. This is due to investment of banks in advanced technologies in a large scale along with enhanced product portfolio. However, Asia-Pacific is expected to register the highest growth rate with a CAGR of 16.0% from 2019 to 2026, owing to development of digital banking, rise in internet usage, and implementation of next generation mobile technologies.
Leading market players
- American Express Company
- Bank of America Corporation
- BNP Paribas S.A.
- Citigroup Inc.
- Crédit Agricole Group
- HSBC Holdings plc
- JPMorgan Chase & Co.
- Mitsubishi UFJ Financial Group, Inc.
- Société Générale S.A.
- Wells Fargo & Company
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