Events & Conventions

Mass Association of Health Underwriters Announces Benefest 2017

15th Annual statewide convention welcomes regional and national health insurance CEOs

Boston –The Massachusetts Association of Health Underwriters (MassAHU) announced that Benefest 2017, the 15th Annual Statewide Conference and Trade Fair, will be held on Thursday, May 4th, at the DoubleTree Hotel in Westborough, Mass.

Benefest is one of the leading health insurance industry events in New England that employer benefit brokers and professionals attend.

This year we are maintaining our momentum and welcoming ten non-profit and for profit health insurance CEOs to discuss the state of the industry. Panelists will include individuals from BlueCross Blue Shield MA, Fallon Health, Harvard Pilgrim Health Plan, Minuteman Health, Tufts Health Plan, Health New England, Neighborhood Health Plan, Cigna, Aetna and United Healthcare.

Highlights of the event:

  • CEO Perspectives of the challenging year of 2016 and going forward in 2017
  •  General Sessions from top Presenters in the Industry
  • Closing Reception

MassAHU is ready and resilient as ever focusing on the future of health care benefits with the best interests of the Commonwealth in 2017. This year’s lineup of programs following the CEO Panel Perspective includes Selling Into The Chaos: How To Turn Health Reform Changes Into A Business Advantage with Jessica Waltman, Principal at Forward Health Consulting – Ms. Waltman will cut through that noise and serve as a factual resource regarding any developments that will impact group health insurance plans or other employee benefit offerings.

Benefest is one of the leading health insurance industry events in New England

In addition, she will offer some suggestions about how brokers can communicate health reform changes to clients and turn their health policy knowledge into a competitive edge; Time to Compete with Tommy McDonald, Vice President at Marsh Berry – addresses the recent election results, continued competitive pressure, and continued consolidation within the employee benefits consulting, agency and broker space, 2017 is another challenging but opportunistic year.

This session will focus on key trends for 2017, best practices of high performing firms, and actionable takeaways for firms looking to grow value and Multiple Personalities- The Biggest Issues Impacting Plans & Employers, and Instances Where They are Their Own Worst Enemy presented by: Adam Russo, Esq. Co-Founder & CEO The Phia Group and Ron Peck, Esq., Sr. Vice President and General Counsel, The Phia Group – discussing how to get the most benefit from a self-funded plan, while avoiding top miscues employers make when it comes to their health plans, and what we all can do to become health plan heroes; rescuing employers who will – without our help – soon be stuck between a rock and a hard place.

Details of Benefest:

When: May 4, 2017 from 7:30 am to 4:00 pm
Where: The Double Tree Hotel, 5400 Computer Drive Westborough, Massachusetts

Why: To discuss key issues that continue to shape the broker employee benefit world and health care industry.

Register: Go to the MassAHU website at




MassAHU is the state chapter of the National Association of Health Underwriters representing 98,000 professional health insurance agents and brokers who provide insurance for millions of Americans and advocates on behalf of consumers and employers. MassAHU embraces collaboration to increase access to high quality, affordable health care through the private insurance market and in empowering consumers by promoting total transparency of price and quality care. For more information, please contact Kate Bardsley, Executive Director of MassAHU at