Marketing

  • Pandemics Depress the Economy, Public Health Interventions Do Not
    Pandemics Depress the Economy, Public Health Interventions Do Not

    MIT Sloan study shows public health interventions in COVID-19 Pandemic could lead to faster economic recovery

    The COVID-19 pandemic has raised critical questions about the impact of public health responses on the economy. An important issue for policymakers is whether current interventions like social distancing have economic costs.
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  • Are HSA Investors Born Or Made?
    Are HSA Investors Born Or Made?

    Both...And familiarity with the mechanics of the account often propel owners toward investing

    A new EBRI study has found only about 6 percent of accountholders invest their health savings accounts (HSAs), despite unique tax benefits extended to them. Those investors, the research finds, appear to be inherently prone to invest but can also be educated to invest.
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  • How To Prevent ‘Zoom-Bombing’ In Your Next Videoconference
    How To Prevent ‘Zoom-Bombing’ In Your Next Videoconference

    Don't let hackers hi-jack your online meetings

    As the U.S. COVID-19 health crisis continues, many businesses, organizations, and schools adapt to utilizing temporary telework arrangements. Better Business Bureau (BBB) warns video conference app users of recent 'Zoom-Bombing' where hijackers infiltrate the Zoom session. BBB offers the following information and tips to prevent video hijacking.
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  • Engage and Educate Your Children with Activities that Inspire Giving
    Engage and Educate Your Children with Activities that Inspire Giving

    How the act of giving 'increases social contact'

    With schools closed around the country, millions of parents find themselves juggling full-time jobs with full-time parenting and… it’s not easy!
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  • State Economies Most Exposed to CoronaVirus
    State Economies Most Exposed to CoronaVirus

    Some states are better positioned to weather this storm than others

    Coronavirus isn’t just a danger to Americans’ health. It’s also a menace to our wallets. It’s led to the closing of scores of non-essential events and businesses, hurting the livelihood of many people.
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  • Beware: “Mandatory” COVID-19 Test Texts are a Scam
    Beware: “Mandatory” COVID-19 Test Texts are a Scam

    Panic, confusion presents a big opportunity for scammers

    The coronavirus outbreak has been big business for scammers. First it was fake masks, then fake government grants, and now it’s a fake COVID-19 tests. In the past few days, BBB Scam Tracker (BBB.org/ScamTracker) has gotten numerous reports of phony text messages claiming to be from a government agency.
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  • Home Alone: The Psychological Impact of Self-Isolation …
    Home Alone: The Psychological Impact of Self-Isolation …

    ... And how employers can help

    by Lilly Kofler

    Odds are if you’re sending your staff home to prevent the spread of the coronavirus, you’re focused on logistical considerations and continuity plans, such as making sure they have access to the internet, shared documents, and each other.
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  • Tracking Consumer Behavior, And Trends, Through Data Transactions
    Tracking Consumer Behavior, And Trends, Through Data Transactions

    Report developed from near real-time data from millions of consumer financial transactions Are there Covid-19 implications?

    -Facteus (formerly ARM Insight), the leading provider of actionable insights from financial data, launched today the Facteus Insight Report on Consumer Spending and Transactions (FIRST).
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  • Five Mistakes NOT to Make When Holding Online Meetings
    Five Mistakes NOT to Make When Holding Online Meetings

    Making meetings more impactful

    Working from home (or WFH) is quickly becoming "the new normal." The COVID-19 pandemic kicked the WFH movement into high gear, and many experts believe it will continue long after the crisis has passed. But before we can optimize this new way of working, Howard Tiersky says we're all going to have to get proficient…
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  • Strategic Priorities: Where Are Today’s Insurer’s Placing Their Bets?
    Strategic Priorities: Where Are Today’s Insurer’s Placing Their Bets?

    Insurance may not be a risky business, but it does contain risk

    by Denise Garth

    Insurance is a completely unique and interesting business when one considers that insurers make a profit by hedging their bets against risk. Insurers hold assets. They hope that claims aren’t high. Yet, they don’t really know the outcome of the coming year.
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  • 9 Tips to Make Working Remotely Work for You and Your Employer
    9 Tips to Make Working Remotely Work for You and Your Employer

    Work is more than a physical place... it's also a state of mind

    by Jill J. Johnson

    The concept of remote working has been around for a long time. Many entrepreneurs have mastered the ability to work virtually, but it is often a major challenge for those who normally work in a busy office setting to shift to working outside their traditional office environment.
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  • Coronavirus And The State Of The U.S. Consumer
    Coronavirus And The State Of The U.S. Consumer

    New report from consumer-intelligence platform Suzy investigates COVID-19’s impact

    Suzy, a leading on-demand consumer insights platform, has released data from a recent presentation given by CEO and Founder Matt Britton on the effects that Coronavirus is already having on consumer behavior and sentiment across the United States.
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  • Top-Line Growth in U.S. Life/Annuity Industry Remains Elusive Despite Overall Stability
    Top-Line Growth in U.S. Life/Annuity Industry Remains Elusive Despite Overall Stability

    Low interest environment continues to create headwinds to interest-sensitive legacy books

    The U.S. life/annuity industry continued to perform well in 2019, building capital despite significant uncertainty in the macro-environment, but the ability for insurance companies to achieve top-line growth remains a top concern in 2020, according to AM Best’s 2020 Review/Preview market segment report.
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