Takes the reins of national LTCi distributor Advanced Resources Marketing
BOSTON, MA – 15 May 2013- Advanced Resources Marketing (ARM), one of the country’s largest distributors of Long Term Care Insurance (LTCi), announced today that Henrik Larsen, MBA, CLTC, has been promoted from Vice President of Marketing to Chief Executive Officer.
Joseph Pulitano, President of ARM, said in a statement today, “Henrik has been with ARM since May of 2001 and in that time he has been an integral part in the growth of ARM’s footprint nationally.” He went on to say that Larsen quickly understood his vision of being a national insurance distributor and had implemented several programs during his tenure that have made it possible.
“Most notable of Henrik’s many achievements was his involvement in our hugely successful co-op program with Northeastern University,” Pulitano said. “Henrik is considered by several insurance company executives as being one of the brightest minds in the industry, and I couldn’t agree more. He’s a great asset to the company and we’re proud to have him as our CEO.”
Larsen entered the long term care insurance industry in 1995 as an agent for John Hancock.