Marketing

  • Goldman Sachs Reaches for the Apple
    Goldman Sachs Reaches for the Apple

    'Pay Credit Card' partnership is more than meets the eye

    David Morris, Senior Consumer Financial Services Analyst for market research firm Packaged Facts, recently weighed in on the Goldman Sachs and Apple union, suggesting that the partnership hints at something deeper and more profound than what might be casually gleaned from the breaking news.
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  • Millennials Shower Pets with Financial Attention
    Millennials Shower Pets with Financial Attention

    Survey: They'll spend $67 billion a year on their 'fur babies'

    A new survey of 1,519 millennials shows just how important pets are to their lives, and just how much that love impacts their wallets. Of those surveyed, 72 percent own pets, most of whom (67 percent) warmly consider these pets as their “fur babies.”
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  • Incentives to Delay Retirement Benefit Both Employers and Employees
    Incentives to Delay Retirement Benefit Both Employers and Employees

    For employers, all about 'selecting the right carrot'

    Exodus of talent keeps According to the U.S. Bureau of Labor Statistics, one-third of the U.S. labor force is 50 or older. As more employees begin to reach the traditional retirement age, employers need to examine their policies and procedures to address the potential loss of talented and experienced workers.
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  • Unum: Millennial Moms File Most Short Term Disability Maternity Claims
    Unum: Millennial Moms File Most Short Term Disability Maternity Claims

    This influential generation is growing their careers, their families, and their need for benefits

    In 2017, Millennial moms accounted for 77 percent of short term disability maternity claims for Unum (NYSE: UNM), the leading provider of disability benefits in the U.S.
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  • Northern Trust Universe Data: Flat Returns for Institutional Plan Sponsors in Q1 2018
    Northern Trust Universe Data: Flat Returns for Institutional Plan Sponsors in Q1 2018

    With few places to hide, string of nine consecutive quarterly gains ends

    Institutional plan sponsors had flat-to-negative investment returns in the first quarter of 2018, with the median plan posting a loss of 0.4 percent, according to Northern Trust Universe data released today.
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  • Fewer Americans Are Delaying Major Life Events Because of Money Worries
    Fewer Americans Are Delaying Major Life Events Because of Money Worries

    As economy recovers, many are taking their lives off hold

    The recent recession caused Americans to face some hard economic realities. As the economy continues to recover, more Americans are taking their lives off hold as fewer are being forced to delay going to college, getting married or having kids because of financial concerns.
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  • Using Debt To Attract & Retain
    Using Debt To Attract & Retain

    Fidelity’s® Student Debt Employer Contribution Program Continues to Be Selected by Leading Businesses

    With student debt levels reaching crisis proportions in the United States, workplace solutions leader Fidelity Investments® announces significant response to its Student Debt Employer Contribution benefit...
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  • Safe Data: Closing Pandora’s Box
    Safe Data: Closing Pandora’s Box

    5 Smart Ways To Protect Your Data On Social Media

    The Facebook data breach opened a Pandora’s box of concerns for social media consumers. The company estimated that data firm Cambridge Analytica may have had information on about 87 million Facebook users without their knowledge.
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  • OneAmerica® Responds to Industry Desire for Guaranteed Income
    OneAmerica® Responds to Industry Desire for Guaranteed Income

    OnePension plan design brings innovative options to retirement plan sponsors

    OneAmerica® today unveiled an innovative type of profit-sharing retirement plan design that leverages its company legacy by allowing participants to annuitize their account balance when they retire, providing them with the option of guaranteed income for life.
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  • RIAs: 41% of Incoming Clients Will Be Gen X and Millennials by 2023
    RIAs: 41% of Incoming Clients Will Be Gen X and Millennials by 2023

    To meet Next-Gen demand, changes in marketing, networking are critical

    Baby boomer assets are the current wealth management sweet spot, but a growing segment of independent registered investment advisors (RIAs) recognizes that embedding Gen-Xers and millennials as long-term clients requires a shift in business strategy now.
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