Marketing

  • 5 Essential Building Blocks for a Thriving Work Culture
    5 Essential Building Blocks for a Thriving Work Culture

    It’s All Premised on Having the Right Players, Says ‘Coolest Young Entrepreneur’

    What makes a successful business thrive? That’s what eight out of 10 new entrepreneurs would like to know, because their businesses fail within the first 18 months, according to Bloomberg. Adam Witty has managed to turn plenty of heads in the business community as founder and CEO of Advantage Media Group, (http://advantagefamily.com/), an international publisher of business, self-improvement, and professional development books and online learning.
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  • 3 Proven Management Techniques That Work in Any Business
    3 Proven Management Techniques That Work in Any Business

    Identify the ‘Influencers’ on Your Front Lines, CEO Advises

    In business, the only thing that matters is what works,
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  • A Tactical Approach to Improving Sales
    A Tactical Approach to Improving Sales

    If the Yankees say they're going to beat the Orioles... does that make it true?

    by John Graham

    In Lee Child’s Without Fail, a Secret Service official simplifies a disturbing problem. “If the Yankees come to town saying they’re going to beat the Orioles, does that mean it’s true?” And then he adds, “Boasting about it is not the same thing as actually doing it.”
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  • Spreading the Wealth
    Spreading the Wealth

    Antaeus Wealth, NBA Star Antoine Walker Aim at Financial Literacy Programs for Youth

    NBA Star Antoine Walker is re-launching The 8 Foundation whose mission is to develop and deliver a comprehensive financial literacy program to an underserved segment of our youth population. It will accomplish its mission by partnering with Antaeus Wealth Advisors to provide age appropriate educational material and teaching tools.
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  • How to Build a Robo-Shield™ for Your Advisory Firm
    How to Build a Robo-Shield™ for Your Advisory Firm

    20 Effective Tactics to Marginalize the Rise of Robo-Advisers

    Fox Financial Planning Network (FFPN) announced today the availability of a new industry white paper that identifies ways advisors and institutions will need to enhance their business model and service offering to counteract the threat from online investment advice platforms known as 'Robo-Advisers.
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  • Generation Y: The Untapped Market for Financial Advisors
    Generation Y: The Untapped Market for Financial Advisors

    Although setting out on career paths, they're still not on advisors' radar

    As Millennials become more established in their careers, they are generally not on the radar of most financial advisors, reveals new research from the Principal Financial Group®. According to The Principal Financial Well-Being IndexSM: Advisors, a nationwide study of 614 financial advisors conducted online by Harris Poll for the Principal Financial Group in the second quarter of 2014, only 18 percent of financial advisors surveyed are targeting clients in Generation Y, and 57 percent of advisors prefer new clients with assets of more than $250,000.
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  • Pet owners make financial plans for future pet care
    Pet owners make financial plans for future pet care

    Life insurance, annuities and cash will pay for care

    Securian Financial Group surveyed 903 pet owners and 44 percent say they have made formal or informal plans for their pets’ future care.
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  • 6 Questions Clients Should Ask Their Advisor
    6 Questions Clients Should Ask Their Advisor

    Ever wonder what your prospects are thinking?

    by Michael Garry

    Your prospective planner should be able to respond to this quickly and efficiently with details about her work experience, her educational background, any financial planning designations or certifications she has earned, and any professional organizations to which she belongs.
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  • Do Plan Sponsors Understand Their Fiduciary Role?
    Do Plan Sponsors Understand Their Fiduciary Role?

    New tool helps financial professionals mitigate fiduciary risk to their plan sponsor clients

    The Guardian Insurance & Annuity Company, Inc. (GIAC), a wholly-owned subsidiary of The Guardian Life Insurance Company of America®, today announced the launch of The Fiduciary Awareness Quiz , the first industry assessment to help plan sponsors better understand their fiduciary obligations and responsibilities.
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  • Nationwide Insurance Teams up With the NFL as an Official Sponsor
    Nationwide Insurance Teams up With the NFL as an Official Sponsor

    The Columbus-based insurance company named a founding sponsor of NFL Now digital video service

    Nationwide Insurance announced today that it signed a three-year agreement with the National Football League (NFL) to become an official insurance sponsor of the league. The relationship kicks off this season and will run through the 2016 season.
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  • Only 8 Percent of Grandparents Are Likely to Talk with Grandchildren about Money and Saving for College
    Only 8 Percent of Grandparents Are Likely to Talk with Grandchildren about Money and Saving for College

    They Vastly Underestimate the Influence They Have on Grandchildren’s Financial Futures

    One of the most important ways grandparents can positively impact their grandchildren’s saving and spending habits has nothing to do with writing a check. According to a new TIAA-CREF study, conducted by an independent research firm, only 8 percent of grandparents say they are likely to start a conversation with their grandchildren ages 18 and younger about money and the importance of saving for college.
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  • Women, Emotion & Money
    Women, Emotion & Money

    Understanding Underlying Feelings Can Free Women for Financial & Personal Success

    Everyone has a relationship with money, but for women, it’s much more fraught with emotion, says Meriflor Toneatto. When we avoid and ignore those emotions, we allow them to quietly guide our decision-making – which inevitably holds us back.
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