Marketing

  • Everyone’s in Sales Everyone’s in Sales

    Building a Sales Culture in Your Business

    byTodd Cohen

    If you’re reading this, then you are in sales. Everyone is part of a sales culture, whether you are in the “C” suite, or a member of the legal or administrative department; whether you own your business or are the receptionist in a Fortune 500 company. read more
  • SheCapital Launches a New Online Investment Platform Focused on Women SheCapital Launches a New Online Investment Platform Focused on Women

    Empowering the novice investor

    SheCapital, an online investment platform for women, has launched a new service that offers low cost, automated investment management and cloud-based portfolio reporting. read more
  • The 21st Century Benefits Broker The 21st Century Benefits Broker

    Survey reveals a shift from “old-school” ways, rethinking traditional benefits packages and exploring new channels like private exchanges

    After several years of uncertainty about the effects health care reform would have on their business, brokers’ fears about the negative impact of new legislation do not seem to have materialized. read more
  • Framing the Future of Impact Investing Framing the Future of Impact Investing

    Eight years in, gathering focuses on social capital, a sharing economy and meeting the 'valuable stranger'

    Eight years in, gathering focuses on social capital, a sharing economy and meeting the ‘valuable stranger’ SAN FRANCISCO, CA–(Marketwired – Aug 26, 2015) – The Social Capital Markets Conference (SOCAP), the leading gathering for impact investors and social entrepreneurs, announced an initial lineup of main stage speakers for its eight annual convention. This year, the group has ... read more
  • LIMRA Launches Recruit2Go™ LIMRA Launches Recruit2Go™

    A Brand New Mobile Recruiting Quiz Designed to Attract Millennials to the Insurance Industry

    LIMRA today launched Recruit2Go™, an online and mobile-friendly tool designed to help candidates learn about insurance selling opportunities and help recruiters connect with candidates. read more
  • Communication Smog: How Much is it Costing Your Company? Communication Smog: How Much is it Costing Your Company?

    It may be time to clear the inter-office air

    by Mark A. Vickers

    What would you do if a pollutant in your office was killing $5,000 of profit this year? What would you do if every single employee spewed forth that much pollution each year? read more
  • Informing The Uninformed Informing The Uninformed

    Eight Ways to Give Yourself a Sales Edge

    by John Graham

    Ironically, at the very moment when consumers and business buyers are better informed than ever, there’s also a greater need for competent salespeople. That may seem like a contradiction since the traditional role of a salesperson was to inform the uninformed. read more
  • Even the affluent have concerns when planning for retirement Even the affluent have concerns when planning for retirement

    New study finds correlation between formal written plans and retirement confidence

    While affluent Americans approach retirement planning with far more assets than average savers, they still have concerns about their retirement. read more
  • Evaluating Your Agency Success Evaluating Your Agency Success

    Hearsay Social Unveils Social Business Maturity Model

    Hearsay Social™, provider of the Predictive Social Suite for financial advisors and insurance agents, today announced its Social Business Maturity Model during the LIMRA LOMA Social Media Conference for Financial Services in San Francisco. read more
  • Teach Your Clients To Be Their Own Economic Quarterback Teach Your Clients To Be Their Own Economic Quarterback

    They can be The MVP Every Year

    After a lifetime of earning and saving, one might expect a comfortable and financially secure retirement, especially with a reliable financial advisor – right? read more
  • Hackers Find That Infiltrating Government Computers Is Not A Mission Impossible Hackers Find That Infiltrating Government Computers Is Not A Mission Impossible

    Feds Who Criticize Private Sector For Lapses Must Shore Up Their Own Defenses

    Retail giants aren’t the only target of hackers who infiltrate computer systems to gain access to sensitive information. read more
  • What’s In A Name? What’s In A Name?

    Identity, perception and the never ending search for recognition

    by Bruce Turkel

    There was once a store in your neighborhood with the name Strictly Tennis. Everyone knew what Strictly Tennis did and what they sold. read more
  • Wearables In Insurance Wearables In Insurance

    Balancing value & vulnerabilities

    by Mark Breading

    We hear a lot about wearables these days … smart watches, glasses, fitness trackers, helmets, and a myriad of other smart devices. These wearables incorporate sensors and chips for data collection, real-time analytics, gamification, and other features. read more