A Brand New Mobile Recruiting Quiz Designed to Attract Millennials to the Insurance Industry
WINDSOR, Conn., Aug. 126 2015—LIMRA today launched Recruit2Go™, an online and mobile-friendly tool designed to help candidates learn about insurance selling opportunities and help recruiters connect with candidates.
“Today’s candidates are digitally savvy and connected on all levels, especially during their career search,” said Rick Funke, assistant vice president, LIMRA Assessment and Development. “Recruit2Go offers a quick and easy way for them— and companies — to learn about their affinity for selling insurance and help them better understand the industry and the career.”
The quiz is designed using the latest LIMRA research on effective recruiting practices. Recruit2Go can be completed on mobile devices and computers alike, including cell phones and tablets. When a candidate takes the recruiting quiz, managers or recruiters can gain insight into what motivates the candidate and at the same time receive a snapshot of the candidate’s talent.
Companies can tailor the quiz, focusing on the two talents that meet their needs:
- Achievement Drive
- Social Reach
- Entrepreneurial Spirit
- Prospecting Courage
Candidates receive immediate feedback, highlighting how the career aligns to their motivators based on the latest LIMRA research. Recruit2Go serves a dual-purpose by capturing a candidate’s interest, and helping recruiters focus on messages that will resonate. (See Graphic example)
“Recruit2Go is designed to be easily accessible for everyone,” said Funke. “Company recruiters can share a link to the quiz on any social media page, or their career websites. They can also email a link of the quiz directly to a candidate.”